PR Training
Equip your team with skills to manage media and public relations with confidence.
PR training helps in-house PR officers identify newsworthy stories, craft effective messages, handle interviews and implement successful campaigns.
Equip your team with skills to manage media and public relations with confidence.
PR training helps in-house PR officers identify newsworthy stories, craft effective messages, handle interviews and implement successful campaigns.
The media can be a valuable channel to reach a large audience quickly and persuasively. It presents opportunities to enhance or protect the reputation of your organisation.
The media today has revolutionised the way people find out about what is happening in the world. There is however one serious side-effect. In the 21st century, more than ever before, we have to manage misinformation. Vast increases in the volume and speed of information flow, particularly online, have altered the way media operates. There are fewer checks and balances, which is a challenge for professional communicators.
In response to the need for skillful media communicators in the public sector, Reputation has developed an interactive seminar for people who are new to the field of Public Relations. It is designed to give participants knowledge, tools and practice in how to identify valuable media opportunities and articulate important public messages through the media. You will also learn how to design and implement PR campaigns and organisational PR strategies.